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Account Manager
omd ireland

About Me

Hi, I'm Caoimhe! I'm currently working as an account manager at OMD Ireland.

I have a first class honours masters in Digital Marketing from UCD Michael Smurfit Graduate Business School. Read about my work here.

 

At undergraduate level, I studied history and political science at Trinity College Dublin. During this time, I spent a year abroad in Vienna. In final year, I specialised in early modern European history, African politics, media and politics, and political psychology. 

In my spare time, I enjoy weightlifting, pilates, spinning, sea swimming, going to the cinema and watching sports. I'm a huge Leinster Rugby fan and love watching CrossFit and F1 - I even went to Silverstone this year. Other than that, you'll find me on YouTube or TikTok watching drag queens!

 
 

SKills

Competencies:

Leadership

Creative Problem Solving

Teamwork

Communication (written and verbal)

Research

Flexibility 

Drive

Stakeholder Relationship Management

Skills:

Media plannning

Presenting

Design

Content Creation

Sales

Analytical Thinking 

Organisation

Time Management

Microsoft Office Suite

TGI (Kantar Choices)

MX Media (Media Ocean)

Web Design (Wix and Wordpress)

Hootsuite Social Marketing Certification

Certified B1.1 German Speaker

Drivers License - Clean

 

Work Experience

Account Manager, OMD Ireland

July 2022 - Present

  • Responsible for the day-to-day account management of Warner Bros (Films and Gaming).

  • Researching audiences and using learnings to inform online and offline media planning.

  • Collaborating with and managing digital campaign management, social and TV executives to implement media strategies, solve complex implementation issues, and deliver results within objectives.

  • Ownership of client budget management, including administration of all purchase orders, campaign reconciliations, budget trackers and billing.

  • Analysing client’s past campaigns and presenting qualitative and quantitative insights to drive stronger results in future campaigns.

  • Creating and nurturing relationships with clients and media suppliers.

Account Executive, OMD Ireland

Sep 2021 - July 2022

 

Social Media Manager, Freelance
Present
Managing and creating content for Dr. Paul D'Alton's Twitter and Instagram accounts.

 


Web Designer, Freelance
Jan - Mar 2021
Designed a personal website intended to house podcasts, articles and videos - www.drpauldalton.ie

 


Intern, Ernst and Young Ltd.
Summer 2019

  • Developed marketing campaign for the National Transport Authority’s (NTA) ‘Local Hackney Pilot Scheme’, eliminating issues in local impact.

  • Conducted market research in Wavespace (EY’s innovation hub); presented research results to partners to facilitate entry into emerging markets.

  • Collaborated with four NTA stakeholders to solve complex issues in the Taxi division and deliver results within their objectives.

  • Led team of 5 interns to final of ‘The EY Business Challenge’ with project entitled ‘What can EY do to achieve an extraordinary workplace in the short and medium term?’.

Sales Assistant, Genius Clothing and Footwear Ltd. 

2014 - 2018

  • Achieved daily sales targets of approximately €3000 and averaged €500 above this figure.

  • Conceptualised and scheduled marketing posts on social media to widen customer base.

  • Designed window displays and mannequin outfits, evaluating season trends and consumer choices; increasing sales by 20%.

  • Instructed and supervised new staff on shop floor protocol, provided constructive criticism and encouragement.

  • Managed cash register, checking opening and closing cash accounts, compiling daily cash flow reports and completing cash-drop; key holder.

Brand Ambassador, Field Management Ireland

Summer 2016

Conducted food demonstrations in Dunnes Stores across Dublin.

Assistant Manager, Loreto Dalkey Easter Hockey Camp

Mar - Apr 2015

  • Composed personalised E-Mails to former clients to generate return business.

  • Designed promotional flyer and distributed around local schools.

  • Monitored and processed payment of fees.

 

Education

MSc Digital Marketing 

First Class Honours

2020 - 2021

UCD Michael Smurfit Graduate Business School

Academic scholarship holder 

Intercultural Development Program participant

Unibuddy student ambassador

BA History and Political Science

First Class Honours

2016 - 2020

Trinity College Dublin

DU History Society member

Erasmus year at the University of Vienna, Austria