Account Manager
omd ireland
About Me
Hi, I'm Caoimhe! I'm currently working as an account manager at OMD Ireland.
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I have a first class honours masters in Digital Marketing from UCD Michael Smurfit Graduate Business School. Read about my work here.
At undergraduate level, I studied history and political science at Trinity College Dublin. During this time, I spent a year abroad in Vienna. In final year, I specialised in early modern European history, African politics, media and politics, and political psychology.
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In my spare time, I enjoy weightlifting, pilates, spinning, sea swimming, going to the cinema and watching sports. I'm a huge Leinster Rugby fan and love watching CrossFit and F1 - I even went to Silverstone this year. Other than that, you'll find me on YouTube or TikTok watching drag queens!
SKills
Competencies:
Leadership
Creative Problem Solving
Teamwork
Communication (written and verbal)
Research
Flexibility
Drive
Stakeholder Relationship Management
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Skills:
Media plannning
Presenting
Design
Content Creation
Sales
Analytical Thinking
Organisation
Time Management
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Microsoft Office Suite
TGI (Kantar Choices)
MX Media (Media Ocean)
Web Design (Wix and Wordpress)
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Hootsuite Social Marketing Certification
Certified B1.1 German Speaker
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Drivers License - Clean
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Work Experience
Account Manager, OMD Ireland
July 2022 - Present
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Responsible for the day-to-day account management of Warner Bros (Films and Gaming).
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Researching audiences and using learnings to inform online and offline media planning.
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Collaborating with and managing digital campaign management, social and TV executives to implement media strategies, solve complex implementation issues, and deliver results within objectives.
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Ownership of client budget management, including administration of all purchase orders, campaign reconciliations, budget trackers and billing.
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Analysing client’s past campaigns and presenting qualitative and quantitative insights to drive stronger results in future campaigns.
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Creating and nurturing relationships with clients and media suppliers.
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Account Executive, OMD Ireland
Sep 2021 - July 2022
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Social Media Manager, Freelance
Present
Managing and creating content for Dr. Paul D'Alton's Twitter and Instagram accounts.
Web Designer, Freelance
Jan - Mar 2021
Designed a personal website intended to house podcasts, articles and videos - www.drpauldalton.ie
Intern, Ernst and Young Ltd.
Summer 2019
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Developed marketing campaign for the National Transport Authority’s (NTA) ‘Local Hackney Pilot Scheme’, eliminating issues in local impact.
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Conducted market research in Wavespace (EY’s innovation hub); presented research results to partners to facilitate entry into emerging markets.
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Collaborated with four NTA stakeholders to solve complex issues in the Taxi division and deliver results within their objectives.
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Led team of 5 interns to final of ‘The EY Business Challenge’ with project entitled ‘What can EY do to achieve an extraordinary workplace in the short and medium term?’.
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Sales Assistant, Genius Clothing and Footwear Ltd.
2014 - 2018
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Achieved daily sales targets of approximately €3000 and averaged €500 above this figure.
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Conceptualised and scheduled marketing posts on social media to widen customer base.
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Designed window displays and mannequin outfits, evaluating season trends and consumer choices; increasing sales by 20%.
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Instructed and supervised new staff on shop floor protocol, provided constructive criticism and encouragement.
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Managed cash register, checking opening and closing cash accounts, compiling daily cash flow reports and completing cash-drop; key holder.
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Brand Ambassador, Field Management Ireland
Summer 2016
Conducted food demonstrations in Dunnes Stores across Dublin.
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Assistant Manager, Loreto Dalkey Easter Hockey Camp
Mar - Apr 2015
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Composed personalised E-Mails to former clients to generate return business.
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Designed promotional flyer and distributed around local schools.
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Monitored and processed payment of fees.
Education
MSc Digital Marketing
First Class Honours
2020 - 2021
UCD Michael Smurfit Graduate Business School
Academic scholarship holder
Intercultural Development Program participant
Unibuddy student ambassador
BA History and Political Science
First Class Honours
2016 - 2020
Trinity College Dublin
DU History Society member
Erasmus year at the University of Vienna, Austria